Thursday, May 24, 2001
by Jacquelyn Horkan, Editor

DEFICIT DOVES

     For anyone still wavering between the opposing camps of the deficit hawks and those who favor tax cuts over debt reduction, here’s an interesting historical tidbit, courtesy of Steve Conover, a Texas writer, whose commentary appeared on April 5 in National Review Online (http:www.nationalreview.com).

     Since 1776, there have been seven periods of significant debt reduction (the current effort being the latest). The United States has also experienced six depressions or severe economic contractions (1819, 1837, 1857, 1873, 1893, and 1929), each occurring in the middle or immediately after a debt-reduction episode. Conover asks, "Will we go seven-for-seven?"

     He goes on to calculate the ratio of public debt ($3.4 trillion) to the nation’s gross domestic product ($10.1 trillion) to arrive at a government debt burden of 34 percent. Another historical oddity: during the prosperous 1950s, the debt burden average 52 percent; during the stagflation 1970s, it hovered around 25 percent.

ANGELS GO MIA

     The open wallets of venture capitalists have snapped shut. On May 16, Red Herring magazine reported the grim news from Venture Economics and the National Venture Capital Association: funds raised by U.S.-based VCs dropped 32 percent between the last quarter of 2000 ($23.8 billion) and the first quarter of 2001 ($16.1 billion). The number of funds collecting new capital also shrank, from 147 in the last three months of last year to 95 in the first three months of this year.

     The good news for entrepreneurs: there’s still plenty of money to invest. The hard part is convincing VCs to part with it.

NEWS to B2B: CUSTOMERS STILL MATTER

     Accenture, a New York-based management and technology consulting firm, has delivered a reminder to business-to-business e-commerce companies: don’t forget marketing basics.

     The firm revealed that customer service and a reputation for reliability matter the most to buyers. Steven Dull, author of the study, called the results counterintuitive. After all, most experts theorized that the ease and cost-savings of B2B marketplaces on the Internet would give an overwhelming advantage to whomever arrived first on the scene. Instead, B2B winners appear to be those who took the time to work out the kinks before going on line.

     The fundamental failure of B2B shows up in a comparison to the flailing business-to-consumer industry; 52 percent of B2C customers say they were very satisfied with their online shopping experience, while B2Bs earn approval from less than 50 percent of its buyers.

     Research by Jupiter Media Metrix underscores the problem. While 67 percent of online B2Bs list a toll-free customer service number on their Web sites, only four percent offered immediate online support through instant messaging. Of all the companies surveyed by Jupiter, only 41 percent surveyed responded to e-mail questions within six hours; only half of those provided adequate answers to the queries.

     It should come as no surprise then that Accenture found that only about half of all businesses purchase goods over the Internet. Of those, 45 percent make less than five percent of their acquisitions online


Jacquelyn Horkan is editor of Florida Business Insight, Associated Industries of Florida’s on-line magazine (e-mail: jhorkan@aif.com).


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